BIZNESDA ZAMONAVIY MARKETING USLUBLARIDAN FOYDALANISHNI TAKOMILLASHTIRISH
Keywords:
Doing business, Innovative marketing, marketing methods, marketing strategy, digital marketing, competitive strategy, risk reduction, brand building, Google Analytics, metrics, analysis, e-commerce.Abstract
In this article, an attempt was made to highlight the use of innovative marketing methods in business, their application in business and the achievement ofresults by defining a strategy in business. In addition, the specific features of innovative marketing, stages of development, and the conceptual foundations of thedevelopment of innovative marketing in business are determined. This article can beused by representatives of all fields engaged in scientific activity, including professors, doctoral students, masters and students.
References
KotlerF., KellerK.l. Marketing. Menejment.
ErgashhodjayevaSh.J. Strategik marketing. Darslik.
Ergashhodjayeva Sh.J., Samadov A.N., Sharipov I.B. O’zbekistonda innovatsion marketingni rivojlantirish istiqbollar. Risola.
Muratov R. S., Djalolova I.A., Oripov S.Sh. Korxona Iqtisodiyoti. Darslik Toshkent.
Farahutdinov Sh.F. Современные тенденции и инновационные методы в маркетинговых исследованиях. Учебноепособие.
Стратегический маркетинг. Учебник и практикум для вузов.
Яков Осипенков. Google Analytics .2018 Практическое
