COVID-19 PANDEMIYA DAVRIDA AQSH VA O`ZBEKISTON BRENDLARINING REKLAMA FAOLIYATI

Mualliflar

  • Aziza Tojiddinova O`zbekiston Davlat Jahon tillari Universiteti Muallif

Abstrak

Ortga nazar solsak COVID-19 bilan bog'liq vaziyat kundan-kunga tez o'zgarib bordi, tadqiqotlar shuni ko'rsatdiki, odamlar inqirozni yengishga yordam beradigan brendlar haqida eshitishni xohlashdi va imkon qadar vaziyatni yumshatishga harakat qilishdi. Xo'sh, AQShdagi ba'zi eng yaxshi brendlar pandemiyaning o'z mijozlariga ta'sirini aks ettirish uchun o'zlarining ijodiy xabarlarini qanday moslashtirda? Tadqiqot davomida biz 100 dan ortiq brendlar e’lonlarini ko‘rib chiqdik va 19 tasini aniqladik, ular maxsus COVID-19 bilan bog‘liq. Ularni uchta asosiy toifaga ajratish mumkin:

Iqtiboslar

https://kun.uz/uz/news/2020/03/31/pandemiya-davrida-ozbekiston-mediaolamidagi-ozgarishlar

https://www.youtube.com/watch?v=nWwVFywBCeY

https://en.esloganmagazine.com/ikea-advert-one-little-thing/

https://abdulrehmankhanlodhi4885.medium.com/what-is-advertising-examples-objectives-importance-7e5a168b68f?readmore=1&source=user_profile---------2------------------https://www.businessmanagementideas.com/advertising-2/advertising-definition-nature-features-objectives-types-importance-and-examples/18882

Nashr qilingan

2023-10-07

Nashr

Jild 1 Nomeri 24 (2023): Наука и инновация

Bo'lim

Maqolalar

Iqtibos keltirish tartibi

COVID-19 PANDEMIYA DAVRIDA AQSH VA O`ZBEKISTON BRENDLARINING REKLAMA FAOLIYATI. (2023). Ilm-Fan Va Innovatsiya, 1(24), 68-72. https://in-academy.uz/index.php/SI/article/view/31005