TURISTIK FIRMALARDA MARKETING TADQIQOTLARINI O‘TKAZISHNING AHAMIYATI

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Eurasian Journal of Academic Research
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Nashr: Jild 5 Nomeri 1 Special Issue : “O‘zbekiston iqtisodiyotini innovatsion asosda shakllantirish va startap loyihalarning moliyalashtirish mexanizmi” ilmiy-amaliy konferensiyasi
Bo'lim: Maqolalar
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Chirchiq Davlat Pedagogika Universiteti o‘qituvchisi
muxtorxonova03@gmail.com
Chirchiq Davlat Pedagogika Universiteti bakalavri
muxtorxonova03@gmail.com

Abstrak:

Turizm sanoatining raqobatbardosh landshaftida samarali marketing tadqiqotlari mijozlarning xohish-istaklari, bozor tendentsiyalari va raqobat dinamikasini tushunish uchun juda muhimdir. Ushbu maqolada turistik firmalar uchun marketing tadqiqotlarining ahamiyati, uning mijozlar ehtiyojlarini aniqlash, bozorlarni segmentlash va mijozlar ehtiyojini qondirishdagi roli yoritilgan.

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Najmiddinov , S., & Muxtorxonova , M. (2024). TURISTIK FIRMALARDA MARKETING TADQIQOTLARINI O‘TKAZISHNING AHAMIYATI. Yevrosiyo Ilmiy Tadqiqotlar Jurnali, 5(1 Special Issue), 97–100. Retrieved from https://in-academy.uz/index.php/ejar/article/view/45204

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